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Customer Experiences: Putting Your Technology Where Your Mouth Is

Delivering an exceptional, personalized customer experience (CX) requires more than a whizz-bang website and an intelligent chatbot (as engaging as these may be). The reality is that the customer experience is ongoing and forever. Yes, the biggest hurdle is converting an initial website or store visit into a sale, but the CX doesn’t end there. It’s really just beginning.

Cloud Migration: Why It’s More Important Than Ever and How to Get it Right

Cloud migration isn’t a new concept by any stretch of the imagination. Cloud-based services have become so ubiquitous that we use them multiple times a day without a second thought. But despite the universal nature of cloud computing, what is changing is its importance in the business world.

No longer a “nice to have,” embracing cloud has become vital to enterprises’ growth, success, and ability to compete, as digital natives – companies that have never existed anywhere but the cloud – emerge and leverage new technologies and business models to disrupt the status quo.

Even though most organizations already use cloud technologies in some form, it’s still crucial to weigh the benefits of cloud migration against the risks and challenges it poses to your operations.

>> Book a personalized demo with our team of experts and see how Digibee’s iPaaS will bring efficiency to your business. 

How a Unified Retail Commerce Model is Reshaping the Industry, According to Gartner®

Successful retailers are resilient, able to respond to changes in the market with agility and poise. In recent years, the role of technology has proven to be the biggest differentiator, enabling retailers to easily accommodate the unexpected, while less prepared entities simply fade away.

But with new technology and business models comes new methods in how we measure business and performance outcomes. 

In a recent Gartner report, analysts examine this shift. The research emphasizes the role of strategic CIOs and other leaders in creating new, digital KPIs that measure and quantify progress, informing important decisions, and ensuring the success of the business. 

>> Book a personalized demo with our team of experts and see how Digibee’s iPaaS will bring efficiency to your business. 

Integrate faster with Digibee’s Supportive 3-Step Customer Onboarding

Getting started with your enterprise integration is a daunting task; even the process of planning your enterprise integration is a daunting task. You know it’s a big job, you know there are complex use cases to map out and consider, and you know that whatever solution you choose must be able to expand and adapt as your company grows (even if you don’t know how your company will grow!).

If your company already relies on software from companies that also offer integration tools, at first glance it may seem that staying within that software ecosystem is the simplest way to ensure a smooth customer onboarding plan, and–ultimately–a successful integration. 

On the surface that may seem to be true, and we recognize that most of these large software companies offer integration platforms with very robust functionality capable of meeting the most complex user needs, but there are several challenges that need to be considered at all areas of the integration lifecycle, from building, running, monitoring (…and billing!)

developer-working-and-seeing-good-results

The Information Age of Retail: Data, Data Everywhere

Retailers are firmly on board the digital transformation train, reinventing how they do business to delight consumers with omnichannel and personalized experiences. Gone are monolithic technology stacks, replaced with agile and composable architecture models that support the success of the business today and into the future.

However, in the rush to digitize, many retailers overlook the unprecedented volumes of data these new (and existing) technologies generate. While plenty of thought is invested in optimizing the customer experience (CX), establishing how to manage the storage and analysis of so much data is often an afterthought.

Why Digital Transformation is Important and How to Make it Happen

Once dismissed as a meaningless buzzword among tech circles, digital transformation has become a high priority for organizations of all sizes, across all verticals. 

The importance of adapting often-siloed legacy systems to communicate with new technologies and tools became painfully clear amid pandemic shutdowns, and the new reality of hybrid work models and digital-first business has forced even those most resistant to change to acknowledge its value.

But what is digital transformation, really?

>> Book a personalized demo with our team of experts and see how Digibee’s iPaaS will bring efficiency to your business. 

Digibee Employee Highlight Series: Tia Phillips, Chief People Officer

As we conclude Black History Month and step into Women’s History Month, we are fortunate to share the story of a remarkable Black woman and leader on our team, our Chief People Officer, Tia Phillips. Read about why she chose Digibee and the exciting work ahead for our People Team.

From my home in Massachusetts, to her home on the other side of the US in California, I got to have a truly enjoyable conversation with this perpetual optimist, Star Trek enthusiast, nature-lover, inspiring leader, diversity champion, and dedicated lacrosse mom. (And, those are just some of the ways to describe our infinitely cool CPO!)